Your First 100 Gold in Wow

Written by Kammler of Kammler's Corner:

Since I needed to roll a Horde toon to begin working the neutral AH, I decided to
put to the test some of the tips I have seen (and used on occasion). My goal was
to see if I could generate 100g on a brand new toon in my first day playing that
character. The surprising results below.


New players often lament not having enough gold to buy what they need. They
sometimes beg in trade chat. We all know how obnoxious that can be. I strongly
suspect that pressures for gold lead some players to resort to ninja tactics to get
upgrades or to "help themselves" to items in the guild bank.

My theory is that if a new player can earn 100g in the first day playing, he will be
more able to enjoy the game without the hindrance of always being broke. Teach
a man to fish.....

Here is my very recent experience with detailed steps to follow if you wan to
replicate my strategy.

Level 1-10 (first 3 hours): Gold in hand--0g to 10s

My new Blood Elf Hunter began in the starting area of Sunstrider Isle and
proceeded to do all the starting quests. From level 1 to level 10 took a total of 3
hours 9 minutes. ((many props to ReadySetDing v0.76 for this information)).

On the way to L10 I equipped the cloth or leather gear that was better than my
starting gear and vendored the rest. I did receive one BoE drop, a Gypsy Buckler
of Stamina, which I wanted to list in the AH. Since I had to leave Sunstrider Isle
for Eversong Woods anyway I made it a point to get to the AH in Silvermoon
City before I did anything else. I listed the shield for 3g even, and left to do other

Tip: For my experiment this shield selling gave me a nice boost of starting gold.
If you are not so lucky, the principles used below will still work--buy underpriced
items and resell them. You can find items for as few as 5s that will be worth a
lot more, or you can run an AH search for vendorable items that are listed below
vendor prices.

When I hit L10 I had a whopping 45s 71c to my name. I had not trained any
professions. I didn't leave Sunstrider Isle so had not been to the Auction House.
I did buy a white bow from one of the vendors, but other than that just sold all my
whites and greys to the local vendors. I also had my starting backpack, two 4 slot
bags and one 6 slot bag from random drops and quest rewards.

Oh, and as I ran through SMC, I scanned trade chat for any ads for guild sigs but
there were none--it was Wednesday night after all. Not prime recruitment time.
I also trained fishing, first aid and cooking, and bought a fishing pole. I was now
officially very broke.

As I left SMC to continue questing, I had about 10s left over.

Levels 10-15 (2 hrs 30 minutes): Gold in hand--from 10s to 3g 66s

It took me another 90 minutes or so to get to L13. My only purchases were for
training new hunter skills and repairs. I vendored all my whites and greys, used
all my linen to train first aid until linen was green, fished for a bit, and cooked any
recipes I had materials for.

As an aside, it doesn't look like Blizzard updated the starting level cooking
recipes for TBC. Besides the bread, all the other starting recipes required meat
from mobs that don't exist in the area. Boar meat and wolf meat are farmed in
Silverpine Forest, not Eversong Woods. So I had a few stacks of Lynx meat that I
couldn't use--stored safely in my bank, tyvm.

At this point I decided to log another character. When I returned I had mail from
the AH. My Gypsy Buckler had sold! Now I had 3g 66s!! I'm rich!!!

Tip: This is the point at which my play most severely diverged from most starting
players. Instead of buying some cheap gear upgrades, I bought the best bag I
could find for my 4th (empty) bag slot, a nice 6 slot Small Black Pouch for 3s 75c.

I then scanned the AH for cheap deals that I could flip. Here's what I found:

  • 1 Mote of Mana for 12s 43c
  • 4 Silver Bar for 2s 92c ea (8s 78c total)
  • 1 Tigerseye for 5s
I bought them all. Lol, all 3 auctions--I'm now an AH mogul!

On the way to the AH I trained two gathering professions. Skinning is a great low
level money maker. Herbalism should be better for making gold now that glyphs
are selling so well. All the mats are selling great too, so I thought this would be
better than mining. Off to the herbalism trainer I went.

After training Herbalism I turned to the nearby vendor to empty the trash from
my bags, and what did I find? She was selling 2 Mageroyal, 2 Earthroot and 1
Peacebloom for 8c to 13c. I bought them all and quickly hustled back to the AH.

I listed all my new purchases at market value. I didn't undercut anyone though
there were some stupid high prices for the herbs, 250% and higher. I left the city
and went back to questing.

Since all the mobs in the Ghostlands were too high for me to skin I stayed near
Silvermoon City and killed a ton of Crazed Dragonhawks and Springpaw Stalkers
to advance my skinning. When I saw the fantastic drop rates of Small Eggs from
the Dragonhawks, I eschewed the cats altogether.

Tip: Know the value of items you find when questing. These small eggs will likely
have great value during Pilgrim's Bounty and Winter Veil for the quest recipes
that have to be completed. Last year they were selling for 2.5g each during the
first couple days of each event. I now have 65 eggs in the bank.

Once my skinning was of sufficient level for the Ghostlands I made one more
trip to the AH to post my new leather scraps and light leather. Then, back to
questing. After I dinged L15, I logged for the night.

Levels 15-18 (5 hours): Gold in hand--from 3g 66s to 33g 22s

Imagine my surprise when I logged back in the next day and saw that all of my
auctions had sold! Total gold earned was 15g 72s, for an investment of 40s (or
thereabouts) and the time spent farming the leather. That brought my gold total
to over 18g!

Again, my next decision is one that many new players would not make--avoiding
the purchase of new gear (though I did bid on a gun, but it was really cheap, 5s I
think), I purchased two Journeyman's Backpacks for 1g 55s each, and got rid of
my two smallest bags.

Tip: Bag space is as good as gold. Total cost for the backpacks was just over 3g
for the pair--an excellent deal. It was so good (100% value would be around 4g
each) that I considered flipping but finally decided in favor of utility. The more you
can carry, the less time you waste traveling back to sell off stuff, so the more you
can earn for your time invested. When experienced players start new toons one
of the first things they do is get them Frostweave bags, or Netherweave bags--for
this exact reason.

Tip: My strategy for flipping at this level is simple: risk only 50% of my total gold
and only on very sure flips. I don't want to have to turn an auction twice, and I
only want to buy and sell items for which there is certain demand and little supply
at the time.

I reinvested about 7g in some undervalued Crystallized Life, Medium Leather,
Bronze Bars, and a Primal Life. All of these were re-listed for significant markups
but only up to market value--no undercutting. I also listed the additional leather
scraps and light leather I had gathered, along with the herbs from the herb
vendor (again) and ones I had picked the day before.

Tip: Here is an example of the buy price/list price so you can see the flipping
values involved.
  • Bought 8 Crystallized Life at 22s 50c each, 1.8g total. Re-listed at 1.59g each in stacks of 4. Each stack was 6.03g. Profit potential 10.32g.
  • Bought 2 Medium Leather for 3s total. Re-listed for 87s. Profit potential of 85s.
  • Bought stack of 20 Bronze Bars for 20s ea, 4g total. Re-listed at 63s 63c each, in 2 stacks of 10, 6.36g per stack or 12.72g total. Profit potential of 8.72g.
  • Bought a Primal Life for 1.2g. Re-listed at 9.26g. Profit potential of 8g.

Total investment of 7.03g. Profit potential of 27.89g.

There are not many auctions involved here for a couple reasons. First, you have
to find severely undervalued items with high demand. For trade goods that can
be tough. I recommend bidding when possible and only buying at 25%-40%
value. You want to make the most you can in the shortest time.

I returned to questing. It took me over 5 hours to get from L15 to L18 for a few
reasons. I made three trips back and forth to the AH to list BoE greens that
had dropped and to train my professions; the quests are all over the map and
running (instead of riding) from place to place just plain SUCKS; and I got
distracted by a L80 Shaman who invited me to his guild after randomly just
offering to help with Wanted: Knucklerot and Luzran .

After I dinged L18, I logged off this toon and played a few hours on my other alts.

Level 18-19 (2 hours 30 minutes): Gold in hand--from 33g 22s to 62g 51s

When I logged back in all the above auctions sold, netting another 26g on the
investment of 7g. I also still had 18 active auctions for BoE green drops, some
leather I skinned, herbs I picked, and Crystallized Life that I am flipping. Total
value of current active auctions is 34g.

I made sure to update my scan for the day and then searched for value items to
flip. There were several good deals.
  • 4 Elemental Earth at 30% value, no others in AH.
  • 3 Truesilver Ore at 20% value, all others at 90%+ value.
  • 4 Mote of Fire at 25% value, all others at 100%+ value.
  • 2 stacks and some single Mageweave Cloth at 33% value.
In my bags I had accumulated a few stacks of wool cloth. I noticed the huge profit
potential on this item--worth farming at this level. Market value was 91s per unit,
or 18g per stack! In addition to the above flips, I listed all the Wool Cloth in my
bags at market value, as well as the Light Leather, Leather Scraps and herbs I
had gathered the night before.

I now had over 40 active auctions with a total market value of around 125g. It
was time to return to questing.

The Ghostlands quests in this range are fairly well grouped but the areas are
all in different quadrants. It takes time to travel place to place, but I now had
additional bag space so this was much easier to accomplish. (see post Pay It Forward for details on this).

After I dinged 19, I retired for the night.

The next morning I went straight to the AH to check my mail to find many
auctions sold. I now had over 80g. Reinvesting in good values again, I spent
quite a bit so I am left with just over 62g on hand. I also did a search for vendor
values and found some stacks of Dense Stone that was AH listed below vendor
value. I bought those and just went to the closest vendor to sell for a couple gold

I now had over 65 auctions worth 225g in value and was only 11 hours or so into
this toon's first day. Here are some of the items and values to help guide you on
how profitable some things can be.
  • Ruined leather scraps, 15s 50c each, 3.1g per stack. (gathered 2 stacks), 7.2g profit
  • Mageweave cloth, 10.44g for 52 units (2 stacks + 12), avg 20s per cloth. Re-listed at market price, 91s per cloth, 47.32g, or 36.88g profit
  • Wool cloth, 90s 56c per cloth, 18.11g per stack. Gathered 66 during questing, listed at 100% market value, 59.77g profit
  • Silverleaf, bought 1 stack for 13s 36c each, or 2.67g. Added 30 gathered during questing, and re-listed at 100% market value of 63s each. Total profit of 28.88g
  • Light Leather, 25s 88c each. Listed 43 gathered while questing, total profit 11.2g

Back to questing.

Level 19-21 (4 hours 10 minutes): Gold in hand--from 62g 51s to 105g 83s

The quests in my book at this point were all in the Ghostlands. Again, all over
the map, but still--nice opportunities to continue gathering leather and herbs as I

Once I hit L20, I quickly headed back to buy my mount and training for it. I also
had to train a bunch of new skills. I was concerned that doing this would make
the time much longer to reach my goal. I went back to continue questing. Another
couple hours and I dinged 21.

I logged off for lunch.

When I returned, I checked my mail. Over 41g in my inbox from 22 auctions! I
had hit my goal, reaching 105g in 17 hours 10 minutes, well below the 24 hour
deadline I had set for myself!

I was able to reinvest in more AH deals, and I did splurge on a new bow for 4g
that doubled my dps. I know, I said don't buy AH weapons and armor, but it was
20% value and my gun was really low. I had started taking some serious damage
while questing so I figured upping my dps would help quest faster.

I don't know if this qualifies as a "guide" per se, but from the illustrations I
provided, I'm very hopeful that new players will be able to mirror some of these
strategies and earn the gold they need to enjoy the game more.

Lessons Learned

Buying low level gear on the AH is a waste. I have purchased no gear
from the AH for this character except the bow I got after reaching my goal.
I am clad in a mish mash of greens and whites. Slots with greens are
cloak, bracer, gloves, legs and feet. I have cloth boots because they had
a +3 agility boost. My sword is green as are my chest and belt. Oh, and
thanks to the benevolence of my new Shaman friend I have a nice ring. I
have died a few times but the costThe ore,AH gear isn't worth the return.
Get two gathering professions. of new herbs or leather you get as you
level those professions will sell in the AH. There isn't really a down side
since you need to kill the mobs anyway for quests or experience. Even if
you only make 50s per stack in profit you will gather a few stacks, which
translates into several gold.

Flip for profit. There are always deals in the AH that are undervalued.
Using Auctioneer or another AH addon you should be able to identify
which products are there for the grabbing at bargain basement prices that
you can flip for big profits.

Know your limits, and stay within them. If you only have 20g to your
name, why would you want to buy an 18g item to flip? You tie up all your
working capital in an item that may take 3 or more days to sell. Why
handicap yourself? My rule is 50% investment limit when under 100g
capital. I then get less risk tolerant as my total gold goes up--in other
words, between 100g and 500g, I will only risk 40%, between 500g and
1000g its 25% and over 1000g my limit is 10%. And if at any point I have
two days in a row where I lose money in the AH, I stop buying until I
recover my losses.

Avoid weapons and armor, and gravitate towards trade goods--cloth,
ore and leather are best, and elemental is close behind. You may find
lower margins, but if you are making 1g per stack and selling 25 stacks of
something a day, I think that is more stable than selling one stack at 25g
that may not sell for a day or two. If someone undercuts your 25g sale by
a copper you may not sell it today. But there are so many people buying
trade goods that even if you are slightly more expensive than others in the
market you will most likely still sell.

Level 21-24 (24 hours 2 minutes) 241g 6s

As an epilogue of sorts, I thought I would show where I ended up after 24 hours.
I am really shocked that I have been able to earn almost 2.5x my goal! And, this
is after I repaid the kindness of a stranger with a 20g tip via mail. ((see Pay It
Forward for the details))

I have not changed my principles and have found a couple of markets where buy
low sell normal (thank you Markco) works great. The advantage of having more
gold on hand is that you can spend more on goods to resell, thus growing your
net worth geometrically.

I hope you find this information useful. Feel free to comment on what you think

would work for you or that you tried and didn't find to be a good strategy. If you
have suggestions you want me to try on this toon, let me know.

And thanks to Markco for the space to guest post. We all appreciate your
leadership in the gold making community.

13 comments: on "Your First 100 Gold in Wow"

  1. Awesome post, Markco! I've been ignoring AH flipping for the most part, and sticking to my professions - mining & JC (crafting & buying low-priced mats).

    The main reason for this is because I find Auctioneer entirely cumbersome. The horizontal scroll bars and my general lack of familiarity with it have made me stick to Auctionator, which has a much cleaner interface. Even Auctioneer's tooltip info is ugly.

    I can set my default auction time, undercut amount, and mass-post and mass-cancel, and check for undercuts easily. I also had a number of custom 'shopping lists' that I used in place of a snatch list.

    But there's nothing like the percentages that Auctioneer has, which are great. I'd never realized how many great deals I could find until reading this. I'll have to learn how to use Auctioneer.

    I also enjoyed seeing your strategy on graduated risk. I'll be sure to use something like that myself.

    Great post - lots of applied content. Keep em coming!

  2. Well... I don't want to spoil that posting, but it's not news that a player with vast knowledge of the Auction House and the economics (i.e. knowing what to flip, how much to risk, what to buy, etc.) can earn money a new player is only dreaming about.

    I did earn like 4k over the course of a month on my Alliance character, too (only played him for like a few mins/day; playing my Horde characters mainly), but that doesn't mean everyone could do it with ease.

    In my opinion, a new player has to learn a LOT about economics, addons, well... the game, actually, before he could ever get that much money in a new character's early days.
    By then, a long time has passed, in which he has NOT been reading JM2C for sure! ;)

  3. This is great. What I've learned at 80..duh..quit buying stuff and gold piles up. With my own cottage industry..herb/alch/tailor/mining/jc/enchant...I can be pretty self sufficient if I just gather what i need. Often store what I might consume...or AH extras. Works out pretty good.

  4. When starting on a new server, I always train mining. Collect ore, and the odd gem as I quest and sell on the AH. I never have any problems with gold, as a stack of copper bars goes for 15g+ on most servers. Also sell any BoE's, (that I don't equip as upgrades), that drop, and excess cloth after levelling First Aid.

    You don't need any special knowledge or skills on the AH. I would suggest rolling a bank alt and planting them at a convenient AH, and mailing anything I want to sell on the AH. It takes 10 minutes, and will save you a lot of time, in the long run.

  5. yeah i agree with vayaz, all this talk about market value and 150% and flipping takes the post out of the realm of the newbie and into the realm of a seasoned player rerolling on a new server.

    since before tbc, my strategy for getting started on new servers has been to train herbalism and mining, level fast, and don't go too far out of the way to hit the nodes unless you outlevel your skill. sell everything and you're pretty much guaranteed 1000g before level 40.

  6. Good post Kammler and Great Blog Markco.

    I recently made a Horde alt on a different server since I'm in the pre-expansion boredom phase. I'm currently level 13 (about 3.5 hours) and have 21 gold. I intentionally have only done this via herbalism. I did not go out of my way to farm herbs, only picked ones while questing. This has been a fun distraction while waiting for Cataclysm. I might buy/sell on the AH if I didn't already do that on my main server. ;)

  7. @ Vayaz & @ Axhead

    I wrote this post for brand new players who don't have the background a seasoned gold strategist would have. ((part of the reason its so long))

    Markco was kind enough to post it from my blog as a guest spot, which I really appreciate. I'm sure many of his regular readers would agree with you, that the principles are ingrained in veteran players.

    However, for the myriad new players who will be joining soon I hope this will be a good resource for them. I tried to not only show the steps I took but also explain them so that a new-ish player would benefit.

  8. Awesome guest post. It is really encouraging to see experiments like this. This is smart playing indeed. Who'd have thought you could not only make 100g in the first 24 hours of playing a new toon, but more than twice that! And set yourself up to keep advancing by levelling gathering professions and gathering scan data.

    I've tried doing searches maybe 50 times in the last couple of years but vendor always, always returns nothing (for buyout scans only - it is probably worth doing a bid scan just before a maintenance shutdown). Reselling is risky as you need to know the true value of things, but I used this to gather up a pretty large stockpile of armour and weapons ready to sell to levelling toons in Cata.

    Snatch is good but you need to keep an eye on your snatch list and really think about what you want and what you will use.

    Flipping is good if you can make it work for you, and it sounds like it is definitely the best way to go to boost your reserves at lower levels. :)

    I also like the idea of being careful about investment. I have invested almost all of my gold into glyphs, enchanting scrolls, levelling items and other reagents (saronite ore, netherweave bolts) in preparation for Cataclysm. It's not long till I find out if it is all worth it. >.<

  9. I had to stop reading after I saw that you vendored whites from the starting zone! These need to go on the AH! They absolutely will sell.

  10. Lynx Meat can be cooked with a recipe found on a vendor in Falconwing Square for less than a silver. Said recipe also flips well at 5+ gold a pop since so many people overlook it.

  11. Tavish -EU Azuremyst said... November 16, 2010 at 3:20 AM

    only thing you missed is limited number trainer recipes, once you have a couple of Gold buy all you can find and relist on AH usually for 3-400% profit, always lazy people who wont go to the city's to buy them.

  12. Great post, Just one thiong. You are totally wrong about the Cooking in Eversong woods. In Falconwing Square, there is a trader near the cook trainer who sells you the recipie to cook Lynx meat.

  13. Kammler.. very nice guide, great details and explanations. I think this is an awesome resource for players rolling new toons on different factions/servers than where they have their mains! However, I have to agree with Vayaz and Axhead -- genuinely new PLAYERS, of the type that may beg for gold in trade chat, won't know enough to benefit from the flipping strategies you use. I doubt very many, if any, of the gold beggers even has an AH addon, much less know how to search and sort good deals from bad, set up snatch lists, etc. Even if they've read a gold blog or two and installed Auctioneer, it's doubtful that they would have built up enough of a database from scanning to be able to accurately judge market price during those first few days. Again, I think your guide is very well done (and may do my own trial to see how much I would take in!), but it's really hard to target those actual new players.

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